Contact Attribution Helps You Convert
2x More Leads
Contact Attribution shows exactly where leads originate so teams qualify faster and scale winning sources.
Trusted by revenue teams at
Lead Origin Attribution
Measure which interactions were first-touch or last-touch before each contact was created.
- Contact-create reports
- First-touch signals
- Last-touch signals
Channel and Asset Breakdown
Analyze lead origin by campaign asset, URL, UTM, social source, and asset type.
- UTM context
- Asset type analysis
- Social source tracking
Journey Timeline Context
Connect contact attribution to full campaign and customer timeline events for better qualification.
- Tracked sessions
- Form events
- Conversation source context
Everything your revenue team needs
One workspace to capture, engage, and convert — across every channel your customers already use.
Hello John, I am doing well. How about you?
Hi! How are you doing?
Hey Mike, are you available for a meeting tomorrow?
Hi Jane, I am doing well. How about you?
Hello John, I am doing well. How about you?
Hi! How are you doing?
Omnichannel Inbox
Manage Live Chat, WhatsApp, Messenger, and Instagram conversations from one unified inbox.
Open the inbox
Full Customer Attribution
From first impression to loyal customer, every interaction connected (website visits, chats, deals, sales activity..).
See attribution systemPipeline Growth
+0%
+2.1% today
AI Replies
0
+64 in 1h
Qualified Leads
0
steady
Pipeline Growth
+0%
+2.1% today
AI Replies
0
+64 in 1h
Qualified Leads
0
steady
Pipeline Growth
+0%
+2.1% today
AI Replies
0
+64 in 1h
Qualified Leads
0
steady
Pipeline Growth
+0%
+2.1% today
AI Replies
0
+64 in 1h
Qualified Leads
0
steady
Win Rate
0%
+0.7%
Avg. Response
0s
-5s
Open Deals
0
+4
Win Rate
0%
+0.7%
Avg. Response
0s
-5s
Open Deals
0
+4
Win Rate
0%
+0.7%
Avg. Response
0s
-5s
Open Deals
0
+4
Win Rate
0%
+0.7%
Avg. Response
0s
-5s
Open Deals
0
+4
AI Reports & Analytics
Ask AI any question about your data. Track deals, conversion rates, and team performance in real time. Connect every chat to a revenue outcome.
View analyticsOnline Visitors
Break the ice by speaking to your website visitors in real time. Full contact profiles with chat history, deal context, and custom fields — built for revenue teams.
Explore Online VisitorsWhy Choose Ribl.ai
Show where contacts really come from.
Connect lead generation with campaign activity.
Make first-touch and last-touch tradeoffs visible.
Improve source quality analysis.
Frequently Asked Questions
Yes. Contact-create attribution is a configured report family.
Yes. Tracked interactions include source and campaign context.
Yes. Attribution model options can expose those views.
See how Contact Attribution Helps You Convert 2x More Leads turns data into faster, clearer business decisions. Book a demo to explore it.
Book a demo